With Web 2.0 and the Social Networking world, what theme or design you go with is HUGE. It is an important part of your branding.
Ron and I have been doing site design for many years and once I started the www.wheresmydamnanswer.com blog site, I learned that it really doesn’t matter which you go with. That’s why we decided to take our existing website and convert it to a blog atmosphere. The benefits far outweigh the negatives in our case.
The blogging platform allows us to keep up with search engine optimatization and Web 2.0 standards. We are constantly creating new content and we can import photos, videos, music and more very easily. We decided to have our blog function as a website and it easily passes for either depending on how we choose to customize the layout. More and more companies are creating custom blogs and micro-blogs (such as Twitter) to keep their customers and readers in the “know”. Having RSS (Really Simple Syndication) feeds also allows your customers and readers to subscribe to you. This also provides you with an important tool that you can utilize to get visibility within other websites that like RSS feeds.
Our custom blog plans come bundled with different levels of social networking and search engine optimization integration. Your blog will include all the SEO bells and whistles and can contain links to all of your social networking sites.
If you’re on the fence with making the decision between a blog and a website, let us know and we’ll be glad to talk it through with you to determine what is really the best bet for you.
Either way, there are a couple VERY important questions you’ll need to know the answer to:
- Does your website or blog layout compliment your business/personal image?
- When potential customers navigate between your website and social profile pages, are they experiencing the same message in terms of branding, colors, and overall content structure?
If you don’t already know the answer to both of these, let us help you figure out the answers.
When I started blogging early last year, I had NO clue that I’d eventually need to figure out a way to read blogs in a more efficient manner. It was only a few to start with. Then I’d click here and then there and I’d end up on this blog that sucked a lot of my time away. I’d make a mental note to come back and check it out, or I’d subscribe to their email digest, but eventually, that became even harder to keep up with and would result in me deleting all the incoming blog notices from my email.
I was turned onto Google Reader and I LOVE it. I started dumping all kinds of site addresses in there and eventually - that too needed some clean up.
Now, I have things categorized in a way that helps me focus the time I’m reading blogs. I have an “A-List” folder which contains the blogs that I LOVE to read. Then I have categories from there - blogging information - parenting blogs - fashion/artistic - foodies - health/fitness. I even have a “testing folder” that I dump new blogs that I find into until I have a chance to get to know them better. After all, I might not want to commit to them YET - haha.
Do you have a reader that you like to use yet? If so, what are you using to organize your chaos?